Private Project

Njaan Ippo Entha Cheyya? (What do I do now?)

Njaan Ippo Entha Cheyya? (What do I do now?) directed by debutant Vijay Menon is a tale of urban angst trapping two individuals during the pandemic lockdown that eventually leads to a murder. This Malayalam dark comedy featuring Deepa Thomas and Abhimanyu Gautham jumps through hoops of love, hate, affection, frustration and more until one night all the emotions play in a frightening loop.

  • Vijay Menon
    Director
  • Smrithi Amarendran
    Writer
  • Vijay Menon
    Writer
    High Priestess
  • Menon Stories
    Producer
  • Deepa Thomas
    Key Cast
    "Dhivya Menon"
  • Abhimanyu Gautham
    Key Cast
    "Arjun Menon"
  • Arunmani Palani
    Director of Cinematography
    Sathya, Anandhapurathu Veedu etc
  • Project Title (Original Language):
    Njaan Ippo Entha Cheyya?
  • Project Type:
    Feature
  • Runtime:
    1 hour 49 minutes 40 seconds
  • Completion Date:
    February 1, 2023
  • Production Budget:
    45,000 USD
  • Country of Origin:
    India
  • Country of Filming:
    India
  • Language:
    Malayalam
  • Shooting Format:
    Digital
  • Film Color:
    Black & White and Color
  • First-time Filmmaker:
    Yes
  • Student Project:
    No
  • 13th Dada Saheb Phalke Film Festival 2023
    Delhi
    India
    Special Festival Mention
  • Best Actor & Director Awards, New York 2023
    New York
    United States
    Gold for Best Director of Dark Comedy and Best 1st Time Director of a Feature Film
  • Indian Independent Film Festival 2023
    Kolkatta
    India
    Best Indian Feature Film, Best Actress and Best Drama Thriller
  • New York Arthouse Film Fest
    New York
    United States
    Nominated for Best Feature Script
Director Biography - Vijay Menon

An advertising professional for the last 25 years, Vijay Menon currently co-runs a branding and creative agency called THE in Chennai.

On the film front, he has co-written a web series for Zee5 titled ‘High Priestess’ starring Amala Akkineni, Kishore and Varalaxmi Sarathkumar.

Apart from this he has written and directed TVCs, a short film titled ‘The Drive’ that was nominated at the Great Lakes Short Film Festival, USA, and helmed a series of short films featuring women personalities for the Chennai-based luxury brand ‘Kanakavalli’.

In 2020, he did a short film titled ‘Intezaar’, inspired by the cartoon of Brooke Bourgeois in The New Yorker, which was well received and widely covered in the Press.

Add Director Biography
Director Statement

Ever since the world went under a lockdown in 2020, everyone of us have been living with the constant dilemma of "What do i do now?". This film, uses the lockdown both as a physical event as well as a metaphor in our lives.