Experiencing Interruptions?

We Try Not To Think About It Now

In this deceptively whimsical film, a simple trip to Los Angeles becomes a kaleidoscopic journey through distorted realities into the underbelly of LA. Set to the haunting music of Sukie Smith, "We Try Not to Think About it Now" explores the unsettling edges of perception, where reality is fluid and elusive, reflecting the multifaceted nature of the world we think we know.

  • Roxanne Ducharme
    Director
  • Sukie Smith
    Lyrics, Music, and Performance
  • Roxanne Ducharme
    AI Visuals & Editor
  • Project Type:
    Animation, Music Video, Short, Web / New Media
  • Runtime:
    5 minutes
  • Completion Date:
    September 12, 2024
  • Country of Origin:
    Canada
  • Language:
    English
  • Aspect Ratio:
    16:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
  • Czech International AI Film Festival
    Prague
    Czech Republic
    December 14, 2024
    Honorable Mention for Best Music Video
  • Türkiye International AI Film Festival
    Istanbul
    Turkey
    December 9, 2024
    Quarter finalist
  • Seoul International AI Film Festival
    Seoul
    Korea, Democratic People's Republic of
    March 30, 2025
    Official Selection
  • Artefact AI Film Festival
    Paris
    France
    November 18, 2024
    Official Competition
  • New York International Films Infest Festival (US) (NYCIFIF)
    New York
    United States
    October 29, 2024
    Official Selection
  • ASVOFF17
    Paris
    France
    November 7, 2024
    Official selection - AI-Generated films category
  • AI Film 3 - AI Film and Art Festival | Arizona
    Glendale
    United States
    October 31, 2024
    Official Selection
Director Biography - Roxanne Ducharme

Roxanne Ducharme is an Emmy® Award winner French-Canadian artist based in Panama, with a Bachelor of Fine Arts in Cinema from Concordia University in Montreal. Known in the generative AI community and on social media as TrashCanRoxanne, she is a proud member of Runway's exclusive "Creative Partners Program" (CPP), a leading company in generative AI.

Since 1985, she has been working in 2D film animation, a career that has taken her around the globe. She’s contributed to a wide range of projects, including feature films, documentaries, television series, video games, and advertisements. Her roles have spanned animator, art director, director, concept artist, animation supervisor, storyboard artist, layout artist, layout supervisor and character designer.

Some of her notable film credits include Steven Spielberg’s animated feature An American Tail II: Fievel Goes West and the Oscar-nominated animated short The Village. She also worked on the beloved children’s television series Arthur, which won three Emmy® Awards. Additionally, her illustrations have been featured in animated segments for documentaries on the Science Channel, Discovery Channel, and National Geographic.

In 2023, she focused on mastering generative AI, gaining hands-on experience with platforms like Midjourney and Runway ML. She became part of Runway’s Creative Partners Program, a Super Collaborator with PikaLabs, and a beta tester for Haiper and Morph Studio. This deep dive into AI has strengthened her expertise, allowing her to stay at the forefront of innovation within the creative industry, blending her decades of experience in 2D animation with cutting-edge AI technologies and bringing a fresh and innovative perspective.

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Director Statement

A license agreement between me and Sukie Smith for the music in this film is available upon request.