LA.ST Creative is a duo venture set into motion by two creatives in Los Angeles, Sylvia (IG: @sjshairdesign) and Trent (IG: @fotobytrent). Sylvia and Trent are currently based in Sweden.
Company
LA.ST Creative Group
    Sylvia Stankowski and Trent Hedayati connected with each other while exploring their mutual love for the creative arts and music.
    Sylvia was born and raised in a small village, 2nd generation Polish, in North Central Wisconsin, registered population: “unincorporated”. An artist from the very beginning, art chose her before she could even write letters of the alphabet. She translated what she saw on her families’ farms into drawings. In grade school she began to explore literature, playing trumpet and all brass instruments focusing in jazz. Drama and performing also appealed to her. She acted in numerous plays and solo performances, singing, public speaking and organizing lectures in extracurricular groups she was a part of.
    At 18, going against her family’s wishes, she pursued art becoming an interior decorator and muralist. She was introduced to the art of design and spearheaded many teams and projects renovating residential interior spaces. During this period she also began to travel and explore the US. As the economy fell and her business was in a state of decline she detoured to cosmetology school transitioning to hairdressing. Salon work was not her focus, however. She was drawn to the fashion industry and so began her journey to Los Angeles and NYC eventually signing with Wilhelmina Artists. Sylvia participated backstage at New York Fashion Weeks, L.A. Fashion shows, worked large production sets for Tyra Banks, Rihanna and large cosmetic brands like Becca Cosmetics, music videos, and short films. She longed to start making fashion films noting where technology was headed in the industry. She lacked several key components on her own in order to make this dream a reality…
    Born in Iran, Trent developed a love and interest in cinematography thanks to his film director/actor uncle who took him to the cinemas as a boy. They would have long discussions about the films they saw together and his uncle would assign Trent to write essays on those films. The value of scripting and understanding how the camera was a large part the storytelling process anchored his passion to the filmmaking world. One year Trent’s father bought him a small Casio keyboard. Suddenly he was exploring with composing, music and sound.
    At the age of 13, Trent’s life was abruptly uprooted as his family fled the war in Iran and emigrating to Sweden. In a country he was not familiar with as well as the frustrations of needing to learn a new language, Trent turned to his love of films and music as an escape. He bought cameras and gear on his own to make films staring his younger brothers. In High School he focused on Media Arts courses, quickly capturing the attention of his teachers who encouraged his talents. Setting his sites high and being open to either a career in sound design or film, he pursued sound, being accepted to one of the top sound colleges in Sweden. After, he left to London to specialize even further in sound design and music production. Landing a job as sound designer with a large post production firm in Sweden enveloped Trent in the world of commercial sound as he worked numerous projects for the Volvo Company, often times traveling the world doing on-location sound. These experiences renewed his interest in filmmaking, so he began networking with directors and producers which lead to sound design projects for a series of different short film projects. These accumulated projects garnered him sound design awards nominations at Cannes Film Festivals as well as winning at Hamburg’s World Media Festivals, France Epica Awards and nominations in the US, Los Angeles, at the Maverick Movie Awards. Working in the US became the focus as well as going back to school to revisit his interest in filmmaking. In Los Angeles, Trent became a film major student where he began to piece together the fine art of sound design and composing as it relates to the filmmaking/storytelling process. Projects come his way as he submerged himself into the film community, gaining sound design work on several feature films, short films and music videos.
    Being at the center of the world’s entertainment industry, it seemed inevitable that Sylvia and Trent’s paths would cross as they worked in parallel industries. Due to a chance meeting, one thing lead to the next and the two discovered just how similar their interests were. Sylvia suggested that Trent join her on fashion photoshoots where he captured footage that they edited into short captivating film stories. This was exactly what Sylvia had envisioned doing for so long. Finally some of the missing links seemed to be staring them right in the face as they excitedly laid plans to continue creating films together. The perfect balance for each other, Sylvia’s direct connections to teams, model agencies and creative directing combined with Trent’s technical abilities with filming, sound and editing has made their partnership somewhat of a rarity and gift as they continue to direct and create together.
    LA.ST Creative is a duo venture set into motion by two creatives in Los Angeles, Sylvia (IG: @sjshairdesign) and Trent (IG: @fotobytrent). Sylvia and Trent are currently based in Sweden.
    Company
    LA.ST Creative Group
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