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El BATAN, small and pretty

A former small town got eaten up by the city and became a neighborhood that refuses to lose its identity.
Through the eyes of its inhabitants, we witness a generational shift, and the rise of community spirit that builds a new identity mixing old and new.

  • Francisco Herrera
    Director
  • Angelica Cervera
    Director
  • Francisco Herrera
    Producer
  • Francisco Herrera
    Camera
  • Rafael Ramírez
    Camera
  • Paula Vázquez
    Camera
  • Alberto Martínez
    Camera
  • Mario Gutiérrez
    Camera
  • Walter Martínez
    Sound
  • Miguel Angel González
    AD
  • Miguel Angel González
    Editor
  • Project Title (Original Language):
    El Batán, chiquito y Bonito
  • Project Type:
    Documentary
  • Genres:
    Documentary, Short Film
  • Runtime:
    14 minutes
  • Completion Date:
    August 15, 2024
  • Production Budget:
    60,000 USD
  • Country of Origin:
    Mexico
  • Country of Filming:
    Mexico
  • Language:
    Spanish
  • Shooting Format:
    Digital 4K
  • Aspect Ratio:
    2:39
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
  • Digital Cinema Package:
    Unavailable
Director Biography - Francisco Herrera, Angelica Cervera

Paco Herrera is a Mexico-based director and cinematographer whose work beautifully captures the essence of the human experience. With a career spanning over three decades, Paco has developed a unique visual style and aesthetic. His eye for vibrant color, thoughtful composition, and mastery of light and shadow reflects his Mexican roots while his world travels have further enriched his visual language.

Paco's passion for storytelling shines through in his diverse body of work, which includes award-winning commercials, music videos, documentaries, and feature films in all 3 genres: Fiction, Animation and Documentary. His ability to connect with people and places on a deep level allows him to craft compelling narratives that resonate with audiences worldwide.

His Telly Award-winning work showcases his ability to paint vivid pictures that evoke emotion and transport viewers to new worlds. Several of his projects have been recognized for outstanding cinematography in advertising, and has garnered over 12 Telly Awards for his work on numerous projects, including TV commercials, music videos, and corporate videos. The Mexican Film Institute has also recognized his merit with production grants for film co-production.

Regardless of the format or medium, Paco believes in the power of truthful storytelling. In a world full of screens, he strives to create content that breaks through the noise and touches hearts. With his extensive experience and passion for his craft, Paco continues to be a dynamic force in the world of film and video.

Paco splits his time between Guadalajara, Mexico City and Los Angeles, and is always looking for new stories to tell and collaborate on. He is represented by Baklight.com

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Director Statement

After COVID-19, and after being locked down, there was a desperate need to be out, explore, and connect with open spaces, and with social stories of resilience and re-invention. One rainy day, wandering the streets, I stumbled upon a neighborhood I had never encountered before. Perhaps its unique layout, almost like a walled enclave, had kept it hidden from the rest of the city. Or maybe it was just easy to overlook, a secret haven for those who lived there and ignored by the distracted city walker.

But on this day, something made me stop and listen. And what I heard amazed me: in the heart of an almost 8 million person metropolis, this neighborhood was a peaceful oasis. The only sounds were the gentle brooms of early morning tradesmen sweeping the sidewalks, and the sweet songs of doves as they flew, sang, and bathed in the fountain.

How could such tranquility exist in the midst of so much urban hustle and bustle? This question sparked my journey to explore Batán, a place that seemed frozen in time.

As I delved deeper into the documentary process, I discovered the reason for this sense of timelessness. Through shared meals, conversations, and moments with the inhabitants, I saw the very real struggles of an aging community. I witnessed the difficulties of reinvention, of transformation, and the reluctant embracing of change in the face of an inevitable passage of time.

At first glance, it might seem like the all-too-familiar story of an old neighborhood gentrifying. But there is a unique essence to Batán. It's not just about witnessing a shifting landscape, but about the community's determined resistance to disappearing.

With a small crew, we spent long days and longer-than-expected shoots getting to know the heart and soul of Batán. We became "friends of the neighborhood", recognizable figures in the town's daily rhythm. We were greeted with warm smiles upon our arrival to the main plaza.

This acceptance opened doors to honest and emotional conversations with the town's characters. One protagonist's words perfectly captured the spirit of Batán: "small and pretty". That's what Batán is at its core, and what it fights to remain.

The biggest challenge was striking a balance: telling the story of what Batán once was versus what it's becoming. It's a delicate dance between highlighting decay and innovation, honoring old traditions while spotlighting new ideas.

I aimed for a light, travel-documentary tone to make complex social dynamics engaging and accessible. I wanted viewers to focus on the essence of this unique place, to feel transported to these previously unknown streets. Most importantly, I hoped to inspire a curiosity to learn more, to visit, and to taste the amazing food that is part of Batán's soul.

Batán is a microcosm of universal themes, a reminder that even in the heart of a bustling city, there are hidden corners where community, resilience, and the human spirit shine bright. It's a story of change and continuity, of the old meeting the new, and of the power of a place to define and be defined by its people.