JOJ Group is the largest media group in Slovakia, who is the leader in original Slovak series production, a major supporter of Slovak cinema and Slovak sport, the group with the only children's channels in Slovak and the largest number of thematic channels, with TV JOJ being the regular market leader in prime time and in access prime. JOJ Group's portfolio now includes 12 TV channels and the streaming platform JOJ play. In 2022, their first TV station, TV JOJ, completed two decades in the TV market, bringing dynamics, originality, setting new trends, and today it is a firm part of it - as a proven partner in the lives of viewers or business partners, on the way to them.
As the JOJ Group, they are a broadcaster and creator for whom neither the viewer nor the content ends on the ratings curve. In 20 years, they have created the broadest channel portfolio, maintained a widespread reach, opened opportunities for the creative industry and for the people who are its greatest asset.
On the one hand, always verified information, social responsibility, and professionalism, on the other hand entertainment, emotions, ideas, and family - these are the values that define JOJ brand.
According to the annual extensive Brand Study, JOJ TV is the most modern, dynamic, and innovative television on the Slovak media market. JOJka's claim "WITH YOU" expresses that JOJ group considers building a relationship with its viewers to be the most important thing. Their loyal viewers are among the most technologically advanced Slovaks and users of social networks and the Internet. That is why they offer exclusive content and verified information on these platforms. And that's also why in April 2022, they launched their freshest brand yet - own streaming service, JOJ play.
TV JOJ is watched every day by 36% of the Slovak population, i.e. approximately 1,677,000 people. On a monthly basis, TV JOJ reaches up to 83% of the population, i.e. 3,862,000 people.