I work in advertising but manage to stay sane by inventing dark stories. I'm a freelance writer and creative director @ MZP (Minsitrstvo za propagando / Ministry Of Propaganda), where I'm responsible for content creation, creative concepts and integrated campaigns.

I'm the creator of the International Crime&Noir Literary Festival (Alibi) in Slovenia.

Minus 1 is my first short film after more than 20 years, although I have scripted, produced and directed several TV ads as a writer and creative director in advertising agencies.