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Pale White Guy - Live (Best Things in Life Are Free)

Sundstedt Animation created the official Animated Music Video for Pale White Guy debut single ‘Live (The Best Things In Life Are Free)’, out April 7th 2017. Result: The animated music video we made landed at #1 in the Irish iTunes charts & the song cracked top 20 iTunes chart in Ireland.

We worked directly with Chillout Records. They provided the basic idea for this video. We freely design the characters and animated the official music video for the Pale White Guy debut single ‘Live (Best Things In Life Are Free)’, with references to some well known music videos and with ideas for the main character (singer) inspired by well know artists such as Bowie and Prince, and other celebs as inspiration for some of the other characters, including Donald Trump.

  • Anders Sundstedt
    Director
    The Mother - Lush (Music Video)
  • Chillout Records
    Client
  • Project Type:
    Animation, Music Video, Short, Web / New Media
  • Runtime:
    3 minutes 3 seconds
  • Completion Date:
    April 1, 2017
  • Production Budget:
    2,500 GBP
  • Country of Origin:
    Ireland
  • Country of Filming:
    United Kingdom
  • Language:
    English
  • Shooting Format:
    Digital
  • Aspect Ratio:
    16:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
Director Biography - Anders Sundstedt

Anders is a Swedish professional creative animator, director, motion graphic designer and illustrator based in Scotland, UK.

He is the founder and owner of Sundstedt Animation, taking briefs from script and storyboard to production: doing concept, draft, art direction, design, direction, illustration and animation on every project from concept stage through to completion and delivery.

Anders creates bespoke innovative content such as Animated Music Videos, Explainer Videos, Marketing Videos, Training Videos, Demo Videos, Commercials, Animation, Short Films, Motion Graphics and VFX for a range of sectors, clients and agencies..

He is a great mix of creativity and practicality which can be rare. Anders prides himself in the in-house creation of handcrafted, original, different, high quality illustrations and animations that make clients happy & help get them results. Anders combines his passion for 2D animation with creative direction skills and marketing knowledge.

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Director Statement

I believe in the value of original handcrafted content that is unique, different & personal. I believe in creative freedom, having the choice who to work with and to always do the best work we can for ourselves, our clients & partners. By doing what I love to do, I create better, more fun, more original and personal animated video work that makes myself happy with the work I have done and happier clients that love my work and comes back to me for more work, one project at the time.