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Timelessness

This animation work reflects a social phenomenon in which many women are crazy about handbags, whether it is in the past or present.

  • Nancy Ma
    Director
  • Nancy Ma
    Writer
  • Nancy Ma
    Producer
  • Project Type:
    Animation, Short, Student
  • Runtime:
    1 minute 45 seconds
  • Completion Date:
    April 15, 2023
  • Production Budget:
    0 USD
  • Country of Origin:
    Australia
  • Country of Filming:
    Australia
  • Shooting Format:
    Animation
  • Aspect Ratio:
    16:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    Yes - University of Sydney
Director Biography - Nancy Ma

Born in Hong Kong and currently residing in Australia, Nancy Ma possesses a unique blend of professional expertise in management and creativity, setting her apart as an exceptional film producer, director, and screenwriter.

As the director of a leading multicultural marketing company, Nancy showcased remarkable administrative and managerial skills as a team builder and personnel motivator. She takes charge of strategic planning, budgeting, project launches, and promotional activities while maintaining strong connections with media and government entities.

Nancy's creativity shines through her work as a Chinese writer, copy/scriptwriter, and Chinese/English translator. With diverse experience working with creative and production teams, Nancy excels from pre-production to post-production including using programs like Ps, Pr, Ae and Ai, among others. Her extensive travel experience across the world has enabled her to connect with a wide range of people, lives, and culture, making her storytelling more realistic and down to earth. Notably, her imminent completion of a Master's in Moving Image adds an extra layer of distinction to her profile within the film industry.

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Director Statement

I edited my work using Premier Pro to combine 2 footages together which are produced in After Effect.

The first footage – I borrowed the footage from Modern Times (1936) and inserted handbags which were generated from Photoshop (deep etching – to remove the background of the objects). My objective is to denote the strong demand for handbags in the market.

The second footage – I employed the first footage as the background and the bought up photos of the celebrities carrying handbags throughout the years - from Queen Elisabeth in
her childhood to influential women of the recent past and today. I want to express how handbags are one of women’s favourite things which is timeless. This is also revealed at the end of my work where the empress holds handbags in her hands – to indicate that women being fond of handbags is not only timeless but also boundaryless.

I use AR stickers of my self image interweaving between space and time in my work.