The Positive Alternative - Meat

An honest story about Jon Wright, who’s running a seed stock beef farm. Cattle are one of the biggest contributors to emissions within the food chain. His story is about creating and encouraging constructive change within the beef industry. Jon provides simple tools to change our consumer behaviour and strive for a more sustainable beef industry.

The Positive Alternative documentary series shares the story of 4 Australian farmers whose lives and farms are fundamentally impacted by climate change. Yet provide sustainable products and consumer solutions for a more vibrant and sustainable food system. Each episode covers one crucial topic within the food industry: sustainable diets, food waste reduction, sustainable production and low emission meat. Let's make climate change a shared problem, that we can fix if we work together. From farm to fork.

  • Tim Arnold
  • Eefje Suzanne Kragten
  • Eefje Suzanne Kragten
  • Jonathan Wright
    Key Cast
  • Anika Molesworth
  • Krista Singleton-Cambage
    Messaging advisor
  • Suriya Black
    Colour treatment
  • Tim Arnold
  • Tim Arnold
    Motion graphics
  • Tim Arnold
    Sound design
  • Project Type:
  • Genres:
    non-fiction, environmental, short documentary
  • Runtime:
    28 minutes 56 seconds
  • Completion Date:
    October 1, 2021
  • Country of Origin:
  • Country of Filming:
  • Language:
  • Shooting Format:
  • Aspect Ratio:
  • Film Color:
  • First-time Filmmaker:
  • Student Project:
Distribution Information
  • WaterBear Network
    Country: Worldwide
    Rights: Video on Demand
Director Biography - Tim Arnold

Experienced in advertising. Have been recognised around the world with ING's - The Next Rembrandt (double Cannes Lion Grand Prix winner) and The School for Justice (D&AD Impact, Black and Wood Pencil winner)

Using the power of film to bring to life the impacts of climate change already being felt by those on the land and the solutions we have at our fingertips.

Add Director Biography
Director Statement

Believes that there are three important pillars to create impactful film content: The idea. Meaningful purpose. Craft.