Private Project

The Firefly

The Firefly tells the story of Lucia, a married woman who after the sudden death of her estranged brother, she meets his fiancée Mariana. Gothic magic realism is used to depict the journey in which these two women mourn their loss together, resulting in the birth of a relationship neither of them could have ever foreseen.

  • Ana Maria Hermida
    La Luciernaga (The Firefly), El Elefante Rojo
  • Ana Maria Hermida
    La Luciernaga (The Firefly), El Elefante Rojo
  • Ana Maria Hermida
    La Luciernaga (The Firefly), El Elefante Rojo
  • Carolina Guerra
    Key Cast
  • Olga Segura
    Key Cast
  • Project Title (Original Language):
    La Luciernaga
  • Project Type:
  • Genres:
    Drama, Death, Mourning, Love
  • Runtime:
    1 hour 28 minutes
  • Completion Date:
    November 22, 2015
  • Production Budget:
    115,000 USD
  • Country of Origin:
  • Country of Filming:
  • Language:
  • Shooting Format:
  • Aspect Ratio:
  • Film Color:
  • First-time Filmmaker:
  • Student Project:
  • Festival Internacional de Nuevo Cine de la Habana
    December 12, 2015
    Latin American Premiere
    Official Selection
  • Atlanta Film Festival
    United States
    March 22, 2015
    North American
    Female Filmmakers New Mavericks
Distribution Information
  • Media Luna Films
    Country: Worldwide
    Rights: All Rights
Director Biography - Ana Maria Hermida

Since debuting on the scene in 2009, award-winning director, writer and producer Ana Maria Hermida has become one of the brightest new voices in the international film market. The Colombian-born, Los Angeles-based creative first broke out in 2013 via her debut feature film La Luciérnaga (The Firefly), which won the coveted Jury Award at the 2017 Toulouse Gay Film Festival in France, in addition to receiving multiple nominations at the 2016 Madrid International Film Festival and the 2017 Macondo Awards, the equivalent to the Academy Awards in her motherland. The film, distributed by Media Luna Films, premiered as part of the Female Filmmaker New Mavericks section at the 2015 Atlanta Film Festival and screened at the 2015 Annual Festival Internacional del Nuevo Cine Latinoamericano de La Habana in Havana, Cuba, among other notable international film festivals. Netflix purchased La Luciérnaga in 2017.

Born and raised in the Colombian capital of Bogotá, Hermida first cut her teeth as a fine arts and journalism student in Georgia. She eventually switched her academic and creative focus to film and video at the School of Visual Arts in NYC, where she graduated with honors. As a film student there, she directed, wrote and produced the 2009 short film El Elefante Rojo (The Red Elephant) as her thesis film, which won her the Outstanding Achievement in Directing and Outstanding Film awards at the school’s annual Dusty Film & Animation Festival that same year. The film also starred Natalia Reyes, who’s confirmed as a lead actress in the forthcoming as-yet untitled reboot of the celebrated Terminator franchise.

Hermida’s unique cinematic style blends an honest, raw and real visual aesthetic with striking elements of fantasy and magic realism and heartfelt drama. Inspired by her personal experiences and everyday encounters, her storytelling and themes explore complicated, and often taboo, sociopolitical issues, while presenting them in a digestible and intelligible manner that’s relatable to universal audiences. (Her breakout film La Luciérnaga, which was inspired by the real-life loss of her brother, analyzes themes like homosexuality and death, while El Elefante Rojo examines child prostitution and female politics.) She also integrates her bold identity and influences from her homeland—all of her projects were filmed and are set in Colombia—into her work, which expresses a sense of collective femininity and depicts her individual yet challenging upbringing as a Latina filmmaker in the industry.

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Director Statement

In December 30, 2007 I got the worst phone call anyone can get. My mother called me to tell me my younger brother had passed away in a car accident. The mourning of his death was beyond anything I could ever imagine. The void was so vast and the pain so deep, all I could do was to cry and hide under my covers. I had no reason to get out of bed, I had lost one of my best friends. One day; his long time girlfriend came to visit me. Seeing her going through a similar pain gave me strength and I was finally able to get out of bed. We spent over a month together in my tiny apartment in New York City. I told her stories about my childhood with my brother, she told me stories about her relationship with him. We didn’t end up falling in love, she is like a little sister to me, but discovering him through her eyes brought back a bit of light in such time of darkness and I felt inspired. I felt a strong desire to immortalize a love story our mourning process had inspired so I wrote La Luciérnaga.
Alejandro Jodorowski sums this creative process when he said: "Even if they touch the mud, fireflies still shine".