The Clothes Wear You

Join newlywed, Meryl Daze, in a strange dreamscape in which she finds herself trapped and voiceless. In a world where outdated and traditional values still linger, Meryl must perform through archetypal media figures in order to communicate.

"The Clothes Wear You" (2020) is a short experimental film made during my MFA in Fine Art Media at NCAD. Meryl Daze is a fictional character whose persona was inspired by Marilyn Monroe. This is an introduction to her as a character, here she occupies a dream world where traditional roles and ideas linger. She quickly learns in order to survive this strange dream world she must perform and imitate images from popular media. Meryl attempts to connect and communicate with the audience in the only way she can in this world, by performing through a digital collage projection of Marilyn Monroe. This collage is a combination of outtakes, scenes and interviews of Monroe. The collage projection acts as a representation of "performativity" in gender, fluctuating from a social performance and a true self.

  • Kitsch Doom
  • Kitsch Doom
    Key Cast
  • Reinaldo Bonet
  • Project Type:
    Experimental, Short, Student
  • Genres:
    avant-garde, experimental, performance art, art film, video art
  • Runtime:
    9 minutes 24 seconds
  • Completion Date:
    February 12, 2020
  • Production Budget:
    200 EUR
  • Country of Origin:
    United States
  • Country of Filming:
  • Language:
  • Shooting Format:
  • Aspect Ratio:
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  • First-time Filmmaker:
  • Student Project:
Director Biography - Kitsch Doom

Kitsch Doom is a filmmaker and performance artist based in Wexford, Ireland. Kitsch has a BA in Fine Art and Visual Culture and is pursuing a MFA in Fine Art Media at the National College of Art and Design in Dublin. With a background in fine art printmaking, performance, photography and video Kitsch combines elements of fine art and cinema.

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Director Statement

Working between film, performance, video, photography, sculpture and printmaking. The work is informed by themes on gender, identity, the body, and social expectations. Enlightened by Judith Butler’s theory of "performativity", sociologist Mary Douglas' theory of "two bodies", and Isobel Harbison's theory of "performing the image", Kitsch creates fictional characters and narratives. Allowing elements of chance to create this new body of work and inspired by the films of David Lynch and Ericka Beckman, the characters were created during an unconscious state of mind as this method allows the narratives to naturally fall into place. The characters occupy a world where traditional roles and ideas still linger but are simultaneously trying to move on from them. This fictional world acts as a reflection of the one we are living and experiencing right now. The work occupies a space that lies in-between performance art and theatre, sexuality and gender and the social body and individual freedom.