The Big Game

In this humorous 30-second spot, the Blue team harnesses generative AI to summon a giant warrior, a unicorn, and even a giant kaiju—leaving their rivals both awed and bewildered.
Fully produced with Generative AI tools (Midjourney, Runway ML, Kling, and ElevenLabs), the ad highlights how AI can supercharge creativity and transform any traditional scenario, culminating in the tagline: “Build your dream team. Media Et Al. AI-driven. Human-led."

  • Julio B. Soler
    Director
  • Project Type:
    Short, Television, Web / New Media, Other
  • Genres:
    Advertising, commercial, ad, comedy, generative AI, AI
  • Runtime:
    30 seconds
  • Completion Date:
    February 6, 2025
  • Production Budget:
    500 USD
  • Country of Origin:
    United States
  • Language:
    English
  • Shooting Format:
    Generative AI (Runway, Kling)
  • Aspect Ratio:
    16:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
Director Biography - Julio B. Soler

Julio B. Soler is an award-winning director and creative leader known for impactful productions for global brands such as Verizon, Intel, Merck, NBCUniversal, Tribeca Film Festival, and AT&T. His visionary advertising campaigns have earned industry accolades, including an Effie Award.

Focused on AI-driven film and video, Julio pioneers the integration of generative AI tools—such as Runway ML, Midjourney, and Sora—to elevate storytelling and streamline creative processes.

A recognized thought leader in AI and content creation, he has been invited to speak on AI’s role in branding, storytelling, and creative production at notable university events including the 2025 AI for Good Pan-Pacific Conference.

Fluent in English and Spanish, Julio holds a postgraduate degree in Film from NYU and is pursuing studies in Applied Artificial Intelligence at MIT. He actively participates in industry talks, panels, and creative collaborations, driving discussions around innovation and emerging technologies.

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