One euro to jump now

In Porto, youngsters are jumping from different heights while they are surrounded, invaded by tourism. Some of them make a small profit out of this situation. Like a souvenir box, the images roll vertically with the manipulated soundtrack of a music box. Traveling in this unconscious way, polluting with millions of air travel is affecting the planet and our species in all its social, economic, ecological and political dimensions. Mass tourism can not return, the toy is broken.

  • Noemi Sjöberg
    Director
  • Noemi Sjöberg
    Writer
  • Noemi Sjöberg
    Producer
  • Project Type:
    Documentary, Experimental, Short
  • Runtime:
    4 minutes 22 seconds
  • Completion Date:
    July 1, 2021
  • Country of Origin:
    Sweden
  • Country of Filming:
    Portugal
  • Shooting Format:
    4k
  • Aspect Ratio:
    16:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
  • the XI Biennal d'Art de Girona at Casa de Cultura de la Diputació de Girona
    Girona
    Spain
    October 1, 2021
    yes
    Bienal exhibition selected
  • Festival International du Film de Nancy
    Nancy
    France
    August 28, 2022
    Official selection
  • Rooftop films
    New York
    United States
    May 20, 2022
    Summer series
Distribution Information
  • Heure Exquise
    Distributor
    Country: France
Director Biography - Noemi Sjöberg

Noemi Sjöberg was born in Madrid (1978), grew up in Paris and Stockholm. She has made travel a creative medium. Wandering and surprise are fundamental. She is interested in the everyday life, "until the ordinary becomes strange, extraordinary and unreal ". Her work has been shown at art institutions and film festivals worldwide such as IFFR Rotterdam, Rooftop Films New York, La Panera Art Center,Färgfabriken Norr, MACRO Testaccio, La pelanda, Oberhausen Film Festival. In 2019 she created a site specific public art mural with the support of the City of Paris. In 2021 she lived and work in the Island La Réunion to make 2 permanent art commissions "Plural women" and "Land in Sight" for the Departement de la Réunion (Overseas France).

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Director Statement

The alteration of reality, the human condition as time goes by and traveling are the axis of Noemi Sjöberg's work. She has worked in Japan, Iran, USA, Egypt, India, China and Mongolia. Far from exoticism, traveling is a mental state that allows her to face a foreign reality in which the senses are sharpened; a place from where to interrogate the environment and the presence of oneself; a limbo where the real and the unreal, the private and the public, the ordinary and the extraordinary are confused. Simplicity, depth and rigor characterize her work, as well as the balance between control and hazard. Both in her installations and videos she lets the viewer endorse the narrative part and be carried by streams of images and sounds, magnifiying the senses. With her photography she experiments with various mediums and techniques transforming the usual reading of still image that becomes for the observer a three-dimensional and physical experience.