Migros Christmas 2022

After a year of war and energy crisis, the Migros Christmas campaign 2022 should bring a little more lightness into the pre-Christmas season.
All campaign content was developed together with children. They created the story for the TVC, painted posters and delighted on social media.
Result: A wonderfully crazy campaign that was remembered. (Ad recall up to 84%).

  • Lorenz Clormann
    Director
    Executive Creative Director
  • Jan Kempter
    Director
    Creative Director
  • Matthias Fürst
    Director
    Creative Director
  • Yannick Schaller
    Writer
    Text
  • Erasmo Palomba
    Producer
    Head of Agency Producing
  • Ruwanie Hayoz
    Producer
    Junior Agency Producer
  • Rosas and Co Films
    Producer
    Film Producing
  • Nadia Rosasco
    Producer
    Producer
  • Rogier Hesp
    Producer
    Direction
  • Glassworks
    Producer
    Postproduction VFX/CGI
  • Südlich-t / Marko Strihic / Wolfgang Weigl / Webrepublic AG
    Producer
    Postproduction
  • Jorrit Kleijnen
    Producer
    Music Composer
  • Jingle Jungle
    Producer
    Sound studio
  • dubdub studios GmbH
    Producer
    Sounddesign
  • Sandeep Abraham
    Producer
    Making-of
  • Frédéric Zürcher
    Client
    Marketing Communications Manager
  • Nuria Grab
    Client
    Senior Campaign Manager
  • Michel Noverraz
    Client
    Senior Campaign Manager
  • Simone Blaser
    Client
    Media
  • David Offermann
    Consulting
    Executive Account Director
  • Valeria Vuckovic
    Consulting
    Account Director
  • Nadia Bruni
    Consulting
    Account Manager
  • Julia Ewers
    Consulting
    Strategy Director
  • Evelyn Schellenberg
    Art Direction
    Art Director
  • Hannah Züttel
    Art Direction
    Art Director
  • Elena Knecht
    Art Direction
    Junior Art Director
  • Project Type:
    Short, Television, Web / New Media
  • Runtime:
    1 minute 30 seconds
  • Country of Origin:
    Switzerland
  • Language:
    Swiss German
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
Director - Lorenz Clormann, Jan Kempter, Matthias Fürst