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Life is too short

Life is too short is meant to be a timeless love song, a ballad with a simple message to enjoy each and every moment of our sweet miraculous lives. The 60-70s era styled music video captures candid moments of enjoyment among individuals, couples, families and friends (at different stages of life) while singing, listening, dancing, painting and playing games.

  • Renee A Penaloza
    Director
  • Hitoshi Inoue
    Director
  • Renee A Penaloza
    Writer
  • Dave Shul
    Writer
  • Renee A Penaloza
    Producer
    Video production
  • Dave Shul
    Producer
    Music Production
  • Tehan Davis
    Gaffer
  • Hugo Fat
    Set Design
  • Alex Zajieck
    Videographer
  • Renee A Penaloza
    Editor
  • Alex Zajieck
    Coloring
  • Dave Shul
    Musician
    Guitar, Bass
  • Edward Ronald Smith II
    Musician
    Drums, Backing Vocals
  • Robert Crawford
    Musician
    Keys
  • Daniel Casares
    Musician
    Tenor and Baritone Saxophone and horn arrangement
  • Joel Behrman
    Musician
    Trumpet
  • Amie Gregory
    Key Cast
  • Kasia Ekstrand
    Key Cast
  • Carolyn Beckerman
    Key Cast
  • Dorian Mitchell Brockington
    Key Cast
  • Nidia Gaby Jaramillo
    Key Cast
  • Estelle Weyl
    Key Cast
  • Edwin Bello
    Key Cast
  • Daniel Plautz
    Key Cast
  • Martin Scott
    Key Cast
  • Miguel Mendoza
    Key Cast
  • Carl Jouffroy
    Key Cast
  • Ykhoub Drame
    Key Cast
  • Kit Robberson
    Key Cast
  • Allison Jacobs
    Key Cast
  • Brian Barr
    Key Cast
  • Natasha Podogova
    Key Cast
  • Donald Nicolas Ashford
    Key Cast
  • Adelaida Santiago
    Key Cast
  • Ashley Pangelinan
    Key Cast
  • Kai Pangelinan Twomey
    Key Cast
  • Karma Smart
    Key Cast
  • Marlon Ward
    Key Cast
  • Lou Aldeguer
    Key Cast
  • Bing Nathan
    Key Cast
  • Project Type:
    Music Video, Short
  • Genres:
    retro-soul
  • Runtime:
    3 minutes 25 seconds
  • Production Budget:
    4,000 USD
  • Country of Origin:
    United States
  • Country of Filming:
    United States
  • Shooting Format:
    Digital
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
Director Biography - Renee A Penaloza, Hitoshi Inoue

Renee A Penaloza Aka Razteria - is an artist, songwriter and singer producing eclectic multi-lingual pop music out of the SF Bay area with roots in Bolivia and the Netherlands.

Hitoshi Inoue

Hitoshi Inoue was born in Tokyo, Japan has been a visual effects artist, cinematographer, editor, and film maker for over 2 decades. In the past has worked for such masters as James Cameron on 'Titanic', Cameron Crowe on 'Jerry Maguire', Barry Sonnenfeld on 'Men in Black, and Paul Verhoeven in 'Starship Troopers'.

He has won awards for Best Visual Effects from Paris Film Festival, Best Cinematography and Best Editing from Show Some Spark Movie Awards.

Add Director Biography
Director Statement

I hope that this music and visual inspires and helps people to be in the moment and to enjoy each and everyone of them.