La Langue
Picture this: you’re about to watch a video on YouTube, but first, you have to sit through a forced advertisement. This ad introduces La Langue – a fictional toothbrush that mimics the movements of a human tongue. This bizarre yet meticulously designed product is presented as an essential item for personal hygiene.
To add to the satire, we created a fully functional website (www.lalangue.fr) featuring La Langue. The site is entirely in French, giving off an air of legitimacy, but frustrating any attempts to actually purchase the product.
-
Béla BaptisteDirectorThe Obelisk, Rental Husband, The Dutchman’s Pipe, Angst, Percht
-
Béla BaptisteProducerThe Obelisk, Rental Husband, The Dutchman’s Pipe, Angst, Percht
-
Béla BaptisteWriterThe Obelisk, Rental Husband, The Dutchman’s Pipe, Angst, Percht
-
Béla BaptisteEditorsThe Obelisk, Rental Husband, The Dutchman’s Pipe, Angst, Percht
-
Martina KarraKey Cast
-
Douglas JoymanKey Cast
-
Edward BallyCinematographer
-
Adrian HashimiStoryboard
-
Robert TaylorProps
-
Jakob FriderichsMusic
-
Eli FreireichGaffer
-
Eli Freireich1st AC
-
Anna Zinenko1st AD
-
Rava RaabPA’s
-
Alexey Hartlieb-SheaPA’s
-
Merideth IvyHMU
-
Dani CardonaLocation
-
Project Type:Short
-
Genres:Comedy
-
Runtime:53 seconds
-
Completion Date:February 14, 2024
-
Production Budget:20,000 USD
-
Country of Origin:United States
-
Country of Filming:United States
-
Language:English, French
-
Shooting Format:Digital
-
Aspect Ratio:1:2.35
-
Film Color:Color
-
First-time Filmmaker:No
-
Student Project:No
-
San Jose Internation Short Film FestivalSan Jose, CA
United States
October 25, 2024
Béla Baptiste: Born in Berlin, he developed his love for filmmaking while growing up immersed in Paris’s rich theater and opera scene. He later moved to Vienna, where he earned an MFA in film directing from the Filmakademie Wien, where Michael Haneke taught.
As a director, he values understanding the process from both sides of the lens. His work as an actor has shaped his approach, particularly his role as narrator Dieter Albrecht with the closing words in Martin Scorsese’s Silence.
His most recent project is The Obelisk, a feature film following the success of The Dutchman’s Pipe, a commissioned short film. Currently, he is in pre-production for The Box, a full-length adaptation of a theater play.
At the core of his work lies a fascination with the juxtaposition of opposing forces—a recurring theme in his storytelling. He also embraces humor as a powerful narrative tool, believing that “we can laugh about everything, but not with everyone.”
In today’s society, our wants and needs are constantly shaped by
fleeting advertisements and the promise of innovation, leaving us to question the necessity and absurdity of the products we consume. This project delves into the surreal experience of digital consumption and the creation of unnecessary desires.
Through this project, we aim to ask: why do objects of desire
exist? What compels us to constantly seek out the newest thing,
even when it seems completely ludicrous?
This artwork challenges viewers to reflect on consumerism and the
often ridiculous lengths it drives us to. It encourages introspection on the true value of the products we encounter and the motivations behind their creation. In a world bombarded with advertisements, what truly holds importance and what is merely a result of our insatiable thirst for novelty?