Homohandikus
The surreal and apocalyptic music video features the new modern human called "Homohandikus". The video follows a family as they time travel from the stone age to the present day, where they eventually succumb to the virus called smartphone or "Handy", transforming them into Homohandikus. Meanwhile, the band performs the song in an open field surrounded by a growing mountain of electronic garbage and scrap, emphasizing the consequences of technology addiction. The video portrays the Homohandikus as physically and mentally atrophied, with symptoms such as smartphone and internet addiction, hand and thumb pains, cervical spine damage, nervousness and tunnel vision.
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Michael PodgoracDirector
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Mikal MaldororDirector
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Michael PodgoracWriter
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Mikal MaldororWriter
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Michael PodgoracProducer
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Thomas JirkuProducer
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Maja RačkiKey Cast"Parent"
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Henrie DennisKey Cast"Parent"
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Kasho ChualanKey Cast"Daughter"
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Filip RačkiKey Cast"Parent"
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Michael PodgoracEdit/Post-production
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Cosimo NandoEdit/Post-production
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Cosimo NandoColor grading
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Adi DizdarevićAnimation/Visual Effects
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Philipp KerberCamera
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Tom FinkCamera
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Valerie KellerLighting
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Kevin MacLeodMusic
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Soda GomorraMusic
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Florian JaukerAudio recording and editing
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Jakub VelikovskýAudio mixing
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Marko TicaAudio mastering
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Project Type:Music Video
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Genres:Animation, Sci-Fi, Horor, Surrealism, Drama, Thriller, Avant-Garde, Experimental
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Runtime:6 minutes 6 seconds
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Completion Date:February 1, 2023
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Production Budget:2,500 EUR
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Country of Origin:Austria
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Country of Filming:Austria
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Language:German
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Shooting Format:Digital (4K)
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Aspect Ratio:16:9
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Film Color:Color
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First-time Filmmaker:No
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Student Project:No
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Monthly Future Of Film AwardsOhrid
Macedonia, the former Yugoslav Republic of
March 29, 2023
Best Music Video -
Vesuvius International Film AwardsNeapel
Italy
March 1, 2023
Best Music Video -
1st Monthly FIlm FestivalBelgrade
Serbia
March 11, 2023
Best Music Video
MICHAEL PODGORAC alias MIKAL MALDOROR
Activist, graphic designer, cultural worker, artist, musician and video director
Born in Munich in 1980, Vienna-based since 2005 as activist in the field of culture and art. Doctoral studies in social and economic sciences as well as theater, film and media studies at the University of Vienna. Engaged in the art, culture and underground scene for the existence of spaces, projects and events that deal with multicultural, sociocultural, subcultural and migrant issues. It was a great concern for him to realize the book AUZINE (2021) – Art book about the history of the Viennese underground scene of the 2010s, so that this part of society and its activities would also be recorded in a book and thus not forgotten. Member of the managing team (2019-2023) of Wienwoche — Festival for Art and Activism. Since 2020, community project coordinator at Brunnenpassage — Art Social Space. Founder and manager of the AU (2012-2019) — Art Gallery and Open Experimental Space. Co-founder of the arts and culture association LINE IN (2008 — today). Initiator of numerous cultural and art projects in collaboration with many organisations and associations. Makes avant-garde, experimental and underground films, music videos, graphic design and plays drums in the bands Soda Gomorra and Ausländer.
The term "Homohandikus" refers to a new kind of modern human that emerged in the 1990s, characterized by severe physical and mental atrophies such as the inability to communicate due to overreliance on technology. Phubbing, or the act of ignoring a companion in favor of using a smartphone, is a common manifestation of this behavior.
Today, the prevalence of smartphones threatens to turn more and more people into Homohandikus. While smartphones undeniably make daily life easier, people spend a significant portion of their day on their phones, and this can have negative health consequences. Social media apps are designed to release dopamine and keep users engaged, making it difficult for people to detach themselves from their devices. Children and young people are particularly susceptible to this influence.
This video highlights the detrimental effects of excessive smartphone use on self-reflection, direct emotional communication, and relationships. As people become more absorbed in their digital lives, they risk losing touch with the most fundamental aspects of being human. However, the full extent of the consequences is still unknown, and science has not caught up to fully understand the impact on people's health.
To combat this issue, people need to develop more digital competencies to help them manage their smartphone use and create a healthy relationship with technology.