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Future Folklore

Future Folklore is a VR experience where discarded garments transform into Landfill Spirits, ethereal beings carrying the memories of forgotten fashion. Set in a surreal, fashion-inspired landscape, the story critiques fast fashion and hyper-consumerism while celebrating the emotional connections we share with clothing. Through immersive storytelling and striking visuals, participants are drawn into a ritual of reflection, confronting the environmental consequences of throwaway culture. Blending the digital and physical worlds, Future Folklore reimagines the role of fashion as a medium for storytelling and sustainability.

  • anita ghaffarian
    Director
  • anita ghaffarian
    Writer
  • anita ghaffarian
    Producer
  • anita ghaffarian
    Lead Artists
  • veronica alcione
    Key Collaborators
  • veronica castiglioni
    Key Collaborators
  • Project Type:
    Student, Virtual Reality, Installation
  • Runtime:
    2 minutes 32 seconds
  • Completion Date:
    November 27, 2024
  • Country of Origin:
    United Kingdom
  • Language:
    English
  • Student Project:
    Yes - london college of fashion
Director Biography - anita ghaffarian

I am an immersive artist, experimenting with VR and AR. I am from Italy, but based in London. my practice is chracterised by strong narratives, and the aim to merge physical and digital worlds, through unique design.

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