Experiencing Interruptions?

Fit for the future

Have you ever seen lawyers jumping around and turning somersaults? For this image film we woke up the inner Super Marios of our clients employees. Making them the protagonists of an adventurous short story in an illustrated game world based on the companies 7 guiding principles (simply effective, simply professional etc.).

As a legal expenses insurer, Coop Rechtsschutz (engl.: Coop Legal Protection) is good at solving cases as effectively as possible. Ideally, not in court at all, but early on through skilful mediation. The lawyers and heroes of this story brought their personal talents and style to the set. They stand up for their client against the inflated paper monster.

Result: Building and strengthening team play and employer branding. Image building in the sense of Coop Rechtsschutz: simply different.

  • Petra Huser, Coop Rechtsschutz AG
    Client
  • Roland Perrelet, Qube Creatives AG
    Agency/Production
  • Sandra Schäfer
    Project Management
  • Jonas Baier
    Director
  • Jonas Baier
    Concept
  • Daniel Bachmann
    Concept
  • Zoë Baldinger
    Concept
  • Jonas Baier
    Design and Realisation
  • Ian Post
    Music
  • Yanivi
    Music
  • Roland Perrelet
    Consulting
  • Project Type:
    Animation, Web / New Media
  • Genres:
    Image film, Corporate film, Animation, 2D Animation, Mixed media, Corporate, Commercial, Commissioned
  • Runtime:
    1 minute 7 seconds
  • Completion Date:
    January 18, 2021
  • Country of Origin:
    Switzerland
  • Country of Filming:
    Switzerland
  • Language:
    English, French, German, Italian
  • Shooting Format:
    Digital 4K DCI
  • Aspect Ratio:
    21:9
  • Film Color:
    Color
  • First-time Filmmaker:
    No
  • Student Project:
    No
  • https://cooprecht.ch

    January 18, 2021
Director Biography - Jonas Baier

Based in Switzerland, Zurich area. Started as Graphic Designer with a passion for writing, illustration, animation, film and sound. Dived 2007-2013 into philosophy and game design. Launched a Motion Design School for ad agency creatives in 2017. Currently leading the Studio at Qube Creatives AG, working as a Motion Designer and Cinematographer for brands like Läderach and Samsung.

Add Director Biography
Director Statement

I'm passionate about telling brand stories in fun and unconventional ways.