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Avenue Road Memories

Avenue Road Memories was shot on location on the Avenue Road Estate, Leytonstone, E11. The Virtual Reality Experience film is a collaboration between E17 Films and a production team from University College London MA Immersive Storytelling.

The interviews and filming took place on the Avenue Road Estate as the local council, London Borough of Waltham Forest, announced a programme of regeneration to knock down the existing blocks and rebuild an estate with a blend of private, affordable high rise and social housing accommodation.

The film represents the views of the residents as they contemplate the future of the community which will be altered permanently.

Credits: Bo Liu, Yan Tong, Danyang Li, Moyang Li and Liza Fletcher.
With thanks to Dianne Lammiman, NIall Hill and Sean Rodrigo.

  • BO LIU
    Director
  • YAN TONG
    Director
  • DANYANG LI
    Director
  • MOYANG LI
    Director
  • LIZA FLETCHER
    Producer
  • Project Type:
    360 Video
  • Runtime:
    13 minutes 51 seconds
  • Completion Date:
    August 31, 2021
  • Student Project:
    No
  • LEYTONSTONE LOVES FILM
    LONDON
    September 18, 2021
    PREMIERE
Director Biography - BO LIU, YAN TONG, DANYANG LI, MOYANG LI

Liza Fletcher is a British born Freelance Project & Events Manager and Producer with particular interest and experience in the broadcast and cultural sectors. With a recent Masters graduate in Visual Anthropology, Liza uses community engagement to make documentary films and virtual reality storytelling experiences with diverse and underrepresented communities.

Liza has managed a diverse range of specialist events and projects to promote emerging talent in the creative industries from a Disability Broadcasting Network to an International Community Film Festival.

Liza enjoys the challenge of working collaboratively with multiple stakeholders in planning, delivering and monitoring a range of initiatives.

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Director Statement

In 2021, we were inspired by the work of Darren Emerson's Common Ground and used this groundbreaking work as inspiration to connect with the residents of the Avenue Road Estate in Leytonstone.  The team explored the use of VR to capture a slice of contemporary life and document the lives of residents as they began a journey of "regeneration" with announcement that Bellway homes was to redesign the area to support a mixture of private residences and social housing.

The film is important as creating a genre of documentary films to capture the regeneration and gentrification of London.  The film also had a great impact on the student production team, who made lasting contacts with the residents, their first time connecting with a working class community.  At the screening, this was the first time for many to view a VR experience. 

We wish to continue the exploration into the redevelopment of the area and believe that exposure in key VR film festivals will raise the profile of this small project with big ambitions.