There are two paradigms that need to be consider when studying indigenous groups in Latin America: all groups have cultural singularities, yet they share mythological values. The main difference with non-indigenous cultures is a cosmological one and it is represented in almost all the native religions: for indigenous groups the universe is connected by rites, dreams, visions, and in particular the work shamans do for this to happen. These ideas are depicted in the entitled Kauyumary, in which the traditional image of a shaman and other elements are portrayed; the dancing of the shaman signifies a moment of celebration. The fire represents the beginning of life, the world order, and indigenous folklore. The organic decoration in the background represents nature. The movie camara honors Latino filmmakers.

  • Naandeyé García Villegas
  • Date Taken:
    October 1, 2016
  • Country of Origin:
  • Student Project:
Artist Biography

Naandeyé García Villegas (Mexico, 1981) is a graphic designer who lives and works in Mexico City. She earned a BA degree in Design and Visual Communication from the National School of Plastic Arts, National Autonomous University of Mexico (UNAM) in Mexico, and a MA degree in Visual and Media Arts from the Polytechnic University of Valencia in Spain. 

After completing her degrees she devoted herself to teaching Digital Imagery and at the same time she worked on editorial projects for the publishing group Santillana. She then experimented with interactive digital media winning the Quorum Bronze Award (Designers Council Mexico) in the category Multimedia (2006). She worked at Unanime Creative Agency (Spain), carrying out projects for high visibility clients from Russia and Spain. In 2009, she developed a web site, www.undergroundangels.net, for photographer Fernando Garcia Malmierca. This brought her recognition from users and led to a show at the gallery Offlimits Madrid.

In 2013 she returned to Mexico and co-founded ANLAB, a joint laboratory that works with visual analog and digital methods for editorial design projects, graphic, web development and other experiments. 

She is also a University professor, having a special passion for teaching design. 

Currently she develops projects with advertising agencies, design studios and private customers.

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