27000@25: When We Were Boys Rock The Ribbon streaming cut

27000@25: When We Were Boys (runtime 9m48s) SYNOPSIS: Hitting a beautiful synchronicity with new material from the multi-million selling Erasure and Jimmy Somerville's time stopping single release of Everything Must Change for END YOUTH HOMELESSNESS , the film rolls back 25 years to Pride on Clapham Common 1996, the UK’s penultimate huge park festival Pride. Jimmy Somerville and Holly Johnson sang the score in 1996 with 160,000 watching. The story follows the HIV positive diagnosis of a very young gay man in 1990s London, based on an a true story. The original was shown from Pride's main stage, before CRUSAID’s Release For Life of 27,000 red balloons for every person in the UK with HIV.

The modestly shot, micro-budget source has not been seen since 1996, and never in this totally new form, a unique cooperation between musicians with truly global reach and rare archive of a shied-away from corner in LGBTQIA+ history. A different time, with a very different sense of gender and ethnicity diversity visibility in the community. Streamed in 7 languages worldwide on Erasure's official media platforms around World AIDS Day 2021.

Erasure's Andy Bell says of 27000: "Apart from being very close to my heart, it is also of historical importance / significance from a world wide human rights perspective."

With It's A Sin's Nathaniel Hall.

Equally poignant is the untimely passing of its young star, unable to see this 25th anniversary venture with Erasure and Jimmy Somerville.

The US originator of "U=U" Bruce Richman says, ""I LOVE the video and was so deeply moved. Amazing that it promotes U=U so clearly."

Streamed exclusively on Erasure official youtube.com/erasureinfo, fully subtitled with: English Closed Caption, Spanish, Brazilian Portuguese, French, German, Italian and (Traditional) Chinese. From 29 Nov to 12 Dec 2021.

UPDATE: As World AIDS Day moved into US timezones, an intriguing, unexpected controversy emerged around thie video. Without warning YouTube placed an under 18 content restriction on it, blocking access by a very target group the messaging hoped to reach, young people - as much at risk from HIV as over 18s, as the real-life content of the video indisputably tells. YouTube was eventually forced come forward and publicly apologise, after vocal, rising indignation from the world-wide LGBT press, social media and community called out its censorship. The attempted ban was swiftly reversed and the video was able to continue taking its unique message on youth and HIV around the world in 7 languages, including to young people under 18.